Dental marketing in Melbourne, run by a Perth agency that works Australia-wide.

Our fee starts at $1,990 a month + GST, as of October 2026. That is the Foundation plan.

• Foundation, $1,990: Google Ads and SEO.
• Growth, $3,490: adds Meta ads, AI Overviews visibility, Google Business Profile management and AI chat that hands enquiries to your front desk.
• Group, from $5,990, for practices with several locations.

Plans are month to month. Ad spend is a separate bill, paid directly to Google and Meta at cost, with no markup from us. Meta ads need at least $1,500 a month. How much to spend depends on your market, your treatments and your goals, so we read your account first and agree the budget with you.

On Growth and Group, if the cost-per-enquiry target we agree is missed at day 90, we work for free until we hit it: the management fee stops until the target is reached. Ad spend is not included. See pricing for the conditions.

Yes. Shoutout Digital is based in Perth, WA, and works with dental practices across Australia. The practices above are in Melbourne and the suburbs around it.

Dental marketing is online work: ads, search listings and websites. It runs the same way wherever the practice is. Our team and our agents run your campaigns 24/7 once we have agreed your monthly budget with you.

A person replies within 1 business day, Monday to Friday, 9:00 am to 6:00 pm WA time. That is 11:00 am to 8:00 pm in Melbourne, or noon to 9:00 pm in daylight saving time. You can start with a free strategy session.

Where the agency sits matters less than how it works. Ask each agency these questions, and ask us too.

• Which dental practices have you worked with? Ask for names. Ours are listed on this page.
• What will it cost, in writing? Ours are on our pricing page, and ad spend is a separate bill at cost.
• Who runs my account day to day, and can I see what changed? On every plan, our team and our agents run it, and every change goes to your live log with its reason.
• Who owns the ad account? Your practice keeps ownership of its Google Ads account.
• Is there a lock-in? Our plans are month to month.
• How do you handle Ahpra’s advertising rules? A person on our team reads every ad against them.

Dental marketing is the work of getting more patients to find, trust and book your practice. For a Melbourne practice, four things do most of that work.

• Google Ads: search ads for the treatments you want more of, in the suburbs you serve.
• Dental SEO and your Google Business Profile: so local people find you in the map results and in search.
• A dental website with a page for every treatment, a tap-to-call number and one booking button.
• Meta ads and social media, if you want to reach people before they search.

We run all of these. Start with the one your practice is missing. A free Google Ads account audit shows where your ads stand today.

Dental SEO is the work on your service pages, your Google Business Profile and the health of your website, so local people find your practice when they search.

Our agents check these pages 24/7. Small page fixes go live and are logged with their reason, and anything clinical waits for a person on our team to approve it. A practice that serves Melbourne suburbs needs its pages to name those suburbs and its treatments clearly, and its opening hours to match everywhere Google reads them.

Nobody can promise a ranking, and we do not. SEO is included on every plan, from $1,990 a month + GST. Read more on dental SEO.

A new dental website starts from $3,000 + GST, for up to 25 pages, live in 2 to 3 weeks. It is a one-off price, quoted before we start. After launch, the site is maintained and tested inside your monthly plan.

We build it around the booking: a page for every treatment you offer, a tap-to-call number, one booking button that goes to the system you already use, and photos of your own rooms and team. A person on our team checks every page against Ahpra’s rules, and your practice approves anything clinical.

To go live in 2 to 3 weeks we need the page list, your photos, access to your booking system and your approval of the copy. See dental website design.

Our agents run the day-to-day work in your Google Ads account, around the clock, inside the monthly budget we agree with you.

• Reprice bids as the auction moves, on cost per booked patient, not clicks.
• Block junk search terms immediately.
• Pause a keyword the moment its cost per booking passes target.
• Move budget between campaigns, toward whatever books patients.
• Write ads and landing pages to match each search, then test them.

Our team plans the strategy and decides anything structural. Anything clinical waits for your practice’s named approver, who gives the Ahpra sign-off. Agents never spend past the budget. See Google Ads for dentists.

A new campaign goes live the same day it is agreed. Small changes to a landing page are done within the hour.

Cost per enquiry usually moves first, in weeks two to four. Booked patients follow, and how soon depends on your treatments. A treatment people plan for, such as implants, can take longer to book than one they need soon, such as an emergency visit.

These timings describe how Shoutout Digital works. They are not industry averages, and nobody can promise a result. Every change our agents make goes to your log with its reason, so you can see what is moving between your written monthly reports.

Five practices: Magical Smiles, Royal Dental Spa, Dental @ Niddrie Plaza, Sweet Smile Dental and Narre Warren Dental Care. The work for each is listed on this page. We built a website for all five, and for some we also ran SEO, social media management, Google Ads and content writing.

Each practice counts its own new patients, and we keep those counts private.

Our published results, from other practices, are in our case studies. Every site we have built is in our web design portfolio, where you can open each one on your phone.

Ahpra’s advertising rules are national, so the same rules apply in every city. They ban testimonials about clinical care, claims that create an unreasonable expectation of beneficial treatment, and false or misleading claims.

Ahpra’s rules also reach your website and your social posts, not only your ads. So we write no patient testimonials about clinical care and promise no results, in any city. We also show no before-and-after clinical photos. That is our own rule.

A person on our team reads every ad against these rules before it runs. Read the Ahpra advertising rules for dental marketing. This is not legal advice.