Fill your chairs faster. Our agents watch your ads 24/7.
They don't sleep, take leave or wait for the monthly meeting. A new campaign goes live the same day. A small website change is done within the hour. More enquiries reach your front desk, and more of your chairs are full.
Half past eleven. The practice is closed. Your Google Ads are not.
A
Agents watch what each keyword actually costs you per booked patient, and move the money while it is still worth moving.
Bids priced on booking cost, not clicks
Junk search terms blocked as they appear
Budget moved off whatever stops converting
S
Patients ask an assistant before they open Google. Agents write, mark up and refresh the pages that get your practice quoted.
Questions mined from your real enquiries
Schema built so assistants can cite you
Pages refreshed the moment a ranking slips
P
Traffic is only half of it. Agents rebuild the page that traffic lands on until more of it turns into a booking.
Variants written, shipped and measured
Forms shortened where people drop out
Losing versions retired without a meeting
W
Enquiry routing, follow-up, reporting, moving data between the tools you already pay for — built as workflows that run without anyone opening a laptop.
Enquiries qualified and chased in minutes
Reporting assembled and sent on its own
No copy-paste between your systems
Speed
A keyword starts burning budget at 2:14am.
The gap between something going wrong and something being done about it is where the money goes. Here is that gap, on one keyword, on one night.
Tuesday 18 November
Your practice · Google Ads
Agents on
02:14Spend spike. “emergency dentist” cost per click up 180% in forty minutes.
02:16Keyword paused.
02:17Budget moved to three keywords still booking patients.
02:18Resolved, and written to your change log with the reason.
4 minfrom spike to fixed, while the practice slept
A typical agency
Nobody is awake, and nobody is looking. It surfaces in the monthly report, if anyone opens the search terms.
27days later
$1,180 spent in between, on one keyword
Control
Who is watching the money? You are.
Agents move fast because small decisions do not need a meeting. Pick a change below to see what happens when one lands — and move the threshold to decide where your line sits.
You should not have to wait until the end of the month to find out where the money went.
Every kind of change an agent can make
One change, exactly as it landed
Bid and budget changes agents may make without asking±25%
±5% — you see nearly everything±60%
0handled on their own
0came to you to approve
Counts are examples, against a typical month of 1,428 changes. Every change — approved or automatic — lands in a log with a timestamp and the reason for it. Nothing happens off the record, and your real thresholds are set in week one.
Log in any time. See everything we did this month.
Your dashboard shows every change made to your account month to date: what changed, why, who approved it, and what it did to your cost per new patient. No waiting for a PDF at the end of the month.
Evidence
Four practices. The receipts.
Different chairs to fill, same mechanism. Every figure comes from the account itself over the period stated, and every practice named here has signed off on it. New-patient growth compares the lowest month with the highest month; patient counts stay private.
Timberlands Dental ClinicWanneroo, WA · Family & general dentistry · multi-dentist
Chair time was the constraint, not demand. Occupancy is measured from the clinic’s own chair-hour export — occupied divided by available hours, weighted across dentists — not from platform conversions. Growth came from creative variations rather than a bigger budget.
+9.5 ptschair occupancy, June to August
Chair occupancyJune 2026
MonTueWedThuFri
79.9% of available chair time booked
Prestige SmilesTreeby & Harrisdale, WA · General & cosmetic dentistry · two locations
Practice-reported new-patient growth from the lowest month, June 2025, to the highest month, December 2025. Counts stay private, and the result is not attributed to a single channel.
+67%new-patient growth, Jun 2025 → Dec 2025
New-patient growth
Lowest month → highest month
Jun 2025 → Dec 2025
+67% growth; counts stay private
Hills Family Dental CentreKalamunda, WA · Family & general dentistry
One chair full, two sitting empty. We rebuilt the website, gave every offer its own landing page instead of pointing traffic at the homepage, then worked local search. The growth below compares the lowest month, December 2022, with the highest month, July 2026, in the clinic’s own records.
+266%new-patient growth, Dec 2022 → Jul 2026
80→300+Google reviews
“Ani, Charlie and the team have been great to work with. They built our website and laid the foundations to ensure our patients can find us. Would highly recommend them!”
Dr Lahiru · Owner and principal dentist
New-patient growth
Lowest month → highest month
Dec 2022 → Jul 2026
+266% growth; counts stay private
Illawarra DentistsBarrack Heights, Woonona and Dapto, NSW · A group of three clinics
Brand, website, local search and both ad platforms built from nothing. Practice-reported new-patient growth compares the lowest month, October 2023, with the highest month, October 2025. Counts stay private, and the result is not attributed to a single channel.
+114%new-patient growth, Oct 2023 → Oct 2025
New-patient growth
Lowest month → highest month
Oct 2023 → Oct 2025
+114% growth; counts stay private
The difference
Not a faster agency. A different mechanism.
Agencies sell hours, and hours have a hard ceiling: nine to five, Monday to Friday, minus annual leave. Nothing an agency can do about that. We stopped selling hours.
Six o’clock on a Tuesday. The last patient has gone home. Your campaigns are still spending.
A typical agency
Shoutout
Time to notice a problem
At the next scheduled review
Minutes
New campaign live
2–3 weeks
Same day
Small website change
Next sprint
Within the hour
When the work happens
Business hours, weekdays
Every hour, every day
What you get to see
A PDF at the end of the month
Your own dashboard, open it any time
Who does the work
Whichever junior is free
The same agents, every time
Markup on your ad spend
Often 10–15% on top
None. You pay Google directly
Commitment
6 or 12 months
Month to month
Pricing
One monthly retainer. No surprises.
You pay Google and Meta directly, at cost, with nothing added on top. We charge a flat monthly fee for the agents and the people accountable for them. Cancel any time — no lock-in, no exit fee, and you keep your accounts.
There are no routine calls. Every plan gets a written monthly report, with a look back over the last 3 months each quarter. If you want a call, ask and we book one.
Growth costs less than one front-desk hire and pays for itself at around three new patients a month.
Three chairs, and an afternoon with nobody in them. That is what the retainer is measured against.
Foundation
A single-location practice putting its first proper system in place.
A named strategist and a written monthly report for each location
Priority on new agent builds
The 90-day promise. In week one we agree a cost-per-enquiry target with you. On Growth and Group, miss it by day 90 and we work for free until we hit it.
Website build — add-on
If the site itself is the bottleneck we build you a new one rather than bolting a landing page onto it. One-off build cost, then it is maintained and tested inside your retainer like everything else.
from $3,000 + GSTone-off · up to 25 pages · live in 2–3 weeks
Questions
The things everyone asks.
If your question is not here, ask it in your strategy session. We would rather talk you out of it now than have you leave in month three.
If AI is doing the work, what am I actually paying for?
You are paying for the strategy, the build and the accountability. The agents are how the work gets done, not why it works.
An agent carries out a task well, but it decides nothing on its own. Someone has to know your market, work out what a good patient is worth to your practice, write the rules the agents work inside, and answer for the result.
That is our team. We agree the budget and the target with you, then our team and agents run your campaigns 24/7.
What stops an agent doing something stupid with my budget?
Hard limits, and our team watching above them. Agents never spend past the budget we agree with you, and every change is logged with its reason.
Bid moves are capped on every adjustment.
Agents cannot raise the monthly budget. Only a change we agree with you can do that.
Anything structural, such as a new campaign or new ad copy, waits for approval before it goes live.
If something looks wrong, the log shows exactly what happened and when. You can read it at any time, and our team answers for it.
Do I have to leave my current agency first?
No, and we would not recommend it. Start with the free account audit while your current agency keeps running the account.
You get an independent, written read on what is really happening in there. It costs nothing, and you keep it whether you move or not. Share your Google Ads account number and accept our manager link request. We only look. Our audit makes no changes, every action is logged, and we unlink within 7 days unless you hire us.
If you decide to move across, we handle the handover and your ads keep running, so nothing goes dark halfway through. You keep ownership of your accounts the whole way.
How does this work with AHPRA advertising rules?
Nothing clinical goes live without a person on our team approving it. That covers claims about treatment, testimonials about a regulated service and anything that refers to an outcome.
Agents test structure, targeting, bids, layout and non-clinical copy. Your registration is not a variable we optimise.
We write in Ahpra-safe wording. Small fixes, such as page titles and opening hours, go live straight away and are logged. Only clinical wording waits for a person on our team. We do not ask for or reply to reviews. If you are unsure about a line, your own compliance review sits in front of it.
Is this only for dental?
No. Dental is where we have the deepest proof, which is why it is what we show.
The mechanism does not care about the speciality. We run aesthetic clinics, physiotherapy, allied health and specialist clinics across Australia.
What changes from one practice to the next is:
what a patient is worth to you
how long people take to decide
what you are allowed to say under Ahpra rules
We set the agreed target and the guardrails around those three things in week one.
How long before anything happens?
Agents are live in your account inside the first week and start making changes straight away.
Cost per enquiry usually moves first, within two to four weeks. Booked patients follow. That depends on your sales cycle, and for higher-value treatment it can be a couple of months before the full picture shows up.
We agree a cost-per-enquiry target with you in week one. If we miss it by day 90, we work for free until we hit it, on the conditions set out beside the offer.
Anyone promising you a number in week one is guessing.
Who owns the ad account and the data?
You do, always. We work inside your Google Ads, your Analytics and your Business Profile, under your billing.
If we part ways, you remove our access and everything we built stays exactly where it is. There is no account held hostage and no rebuild.
You keep your ad accounts, campaigns, keyword lists and landing pages.
You keep the change log, so you can see what was done and why.
We remove our own access within 5 business days of you leaving.
You also pay Google and Meta directly. We do not add a markup to your ad spend.
What happens if I cancel?
Month to month, cancel any time, with no exit fee. Give us 30 days notice and that is the end of it.
The agents stop and we remove our access within 5 business days. Your accounts and history stay with you, including your Google Ads and Meta accounts, campaigns, keyword lists, landing pages and the change log.
We also hand over notes on what was running, so whoever comes next is not starting blind.
Plans are Foundation at $1,990, Growth at $3,490 and Group from $5,990 a month, all plus GST, with no lock-in contract.
Free, and no call required
Start with your own account. We will read it for free.
Share your Google Ads account number and accept our manager link request, and we will send back what is leaking, what is working, and exactly what the agents would change in the first week.
Step oneYou share your Google Ads account number and accept our manager link request. Two minutes, no card.
Step twoAgents read up to 12 months of your account history.
Step threeYou get it in writing within 1 business day.
Step fourKeep it either way. Use it with anyone you like.
