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Dental marketing in Brisbane, with proof from Queensland practices.

Shoutout Digital is based in Perth, WA, and works with dental practices across Australia, including Brisbane. This page covers dental website design, dental SEO and Google Ads for dentists: what each one does, what it costs and which Queensland practices we have done it for. One of them, Bupa Dental Maryborough, reached top search rankings in its town within 6 months.

Our Queensland work
Each practice, what we did and where to see it
Our Queensland dental marketing work: each practice, its suburb, what we did and where to see it
PracticeWhat we didSee it
Stones Corner DentalStones CornerLanding page, Google Ads and Facebook adsPortfolio
Redlands DentalCapalaba and Victoria PointWebsite, SEO, Google Business Profile, adsPortfolio
Bupa Dental MaryboroughMaryborough · regional QueenslandWebsite design and local SEOCase study

Results vary. Not a guarantee, and not from one channel alone.

What our AI agents do for a Brisbane practice.

Shoutout Digital’s agents never stop watching your campaigns. Our team plans the strategy and decides anything structural, the agents run the rest 24/7, and every change goes to your log with its reason.

AI chat · after hours

AI chat that hands enquiries to your front desk is on our Growth and Group plans. The clip is an illustration, not a practice’s data.

On your campaign, 24/7
BudgetMoved between campaigns, toward whatever books patients.
BidsRepriced as the auction moves, on cost per booked patient.
KeywordsJunk search terms blocked, losing keywords paused.
Ads and landing pagesWritten to match each search, then tested.

We agree your monthly budget with you. Our team plans the strategy, and our agents run it 24/7.

Who does each job
In your Google Ads account · every change logged with its reason
Agents on
What the agents do in a Brisbane practice’s Google Ads account, what each job is measured on, and who runs it
JobWhat the agents doMeasured onWho runs it
TargetingSplit campaigns by treatment, such as emergency dentistry or dental implants, and target those searches in your area, at the times people searchBooked patients per keywordAgents
Ads and landing pagesWrite the ad and the landing page to match the searchEnquiriesAgentsA person approves anything clinical
BidsReprice as the auction movesCost per booked patient, not clicksAgents
Search terms and keywordsBlock junk search terms immediately. Pause a keyword the moment its cost per booking passes targetCost per booking against targetAgents
BudgetMove budget between campaigns, toward whatever worksBooked patientsAgents
Campaign structureRun it 24/7, once our team has planned itNot measuredOur team

What your practice sees

Every plan includes a live change log. Once we start, you can see each change the agents make and the reason for it.

Anything clinical waits for your practice’s named approver, who gives the Ahpra sign-off.

Your change log
Example only · not a client result
Agents on
02:14Bid repriced on “dental implants”The auction movedDone
03:02Search term “dentist jobs” blockedJunk search, not a patientDone
07:12Keyword “cheap dentist” pausedCost per booking passed targetDone
09:40Budget moved between campaignsToward the campaign booking patientsDone
11:05New ad copy draftedClinical wording, so a person approves it firstWaiting for sign-off

How fast can a campaign start?

These timings describe how Shoutout Digital works. They are not industry averages.

  1. Day oneLive the same day

    A new campaign goes live the same day it is agreed.

  2. From then onChanges within the hour

    Small changes to a landing page are done within the hour, and each one goes to your log with its reason.

  3. Weeks two to fourCost per enquiry moves

    It usually moves first.

  4. After thatBooked patients follow

    How soon depends on your treatments.

What the practice supplies at the start: Google Ads admin access (the practice keeps ownership), GA4 and Tag Manager access, Google Business Profile access, and one named approver for ad copy, who gives the Ahpra sign-off.

What have we done for Queensland practices?

Three practices, each in its own part of Queensland. We built the website and ran the ads for two of them. Bupa Dental Maryborough, regional Queensland, reached top search rankings in Maryborough for most of its services within 6 months, and had a fully booked diary for 3 months.

Results vary. Not a guarantee, and not from one channel alone.

How to choose a dental marketing agency in Brisbane.

Whichever agency you pick, ask these five things before you sign. Here is how we answer them.

  1. Who owns the ad account? You do. We ask for Google Ads admin access, and the practice keeps ownership.
  2. What do they count? Not clicks. Our agents price bids on cost per booked patient, and pause a keyword the moment its cost per booking passes target.
  3. Is there a markup or a lock-in? No markup on ad spend, which you pay directly to Google and Meta. Plans run month to month.
  4. What happens if it does not work? On the Growth and Group plans, if the agreed cost-per-enquiry target is missed at day 90, we work for free until we hit it: our management fee stops until the target is reached. Ad spend is not included. See pricing for the conditions.
  5. Can they show named results with their months? Ours are on our case studies, each with the months it covers.

Working with us. Our agents on your campaigns, 24/7.

We agree your monthly budget with you. Our agents never spend past it, and every change they make is logged for you to see.

Ahpra’s advertising rules are national, so they apply in Brisbane too: no patient testimonials about clinical care and no guaranteed results. We also run no before-and-after clinical photos. That is our own rule. We read every ad against them before it runs. Anything clinical waits for your practice’s named approver. Read the Ahpra advertising rules for dental marketing. This is not legal advice.

Working with a Brisbane practice
Perth, WAWhere we are based. We work with practices across Australia, including Brisbane, and have no Brisbane office.
A reply within 1 business dayMonday to Friday, 9:00 am to 6:00 pm WA time. That is 11:00 am to 8:00 pm in Brisbane.
Run around the clockBudget, bids, keywords, ads and landing pages, by our team and our agents.
From $1,990 a month + GSTAs of October 2026. See pricing.

Questions about dental marketing in Brisbane.

Is Shoutout Digital a Brisbane dental marketing agency?

Shoutout Digital is a dental marketing agency based in Perth, WA, that works with dental practices across Australia, including Brisbane. We have no Brisbane office, and we do not claim one.

Everything we run is done online: Google Ads, dental SEO, website edits and reporting. Your practice’s city does not change how we work. A person replies within 1 business day, Monday to Friday, 9:00 am to 6:00 pm WA time. Brisbane is two hours ahead of WA, so that is 11:00 am to 8:00 pm in Brisbane.

For Queensland, see Stones Corner Dental, Redlands Dental and Bupa Dental Maryborough above.

How much does dental marketing cost in Brisbane?

From $1,990 a month + GST, as of October 2026. That is the Foundation plan. Our price is the same in every city.

  • Foundation, $1,990: Google Ads and SEO.
  • Growth, $3,490: adds Meta ads, AI Overviews visibility, Google Business Profile management, AI chat and automation.
  • Group, from $5,990, for practices with several locations.

All prices are + GST, and plans are month to month. Ad spend is a separate bill, paid directly to Google and Meta at cost, with no markup from us. A new website is quoted separately. See pricing.

How much do Google Ads for dentists cost, and how much should I spend?

There are two costs: our management fee and your ad spend. Our fee starts at $1,990 a month + GST and includes Google Ads run by our agents around the clock. Ad spend goes straight to Google, with no markup from us.

How much ad spend is right depends on your market, your treatments and your goals. We read your account first, then agree the monthly budget with you, and our agents never spend past it. We are not a fit for Google Ads spend under $1,000 a month.

We price bids on cost per booked patient, not clicks. Read more on Google Ads for dentists.

Should a Brisbane practice start with Google Ads or dental SEO?

For most practices, both, and Foundation includes both. They do different jobs.

Google Ads is paid, so a campaign can go live the same day it is agreed, and cost per enquiry usually moves first, in weeks two to four. Dental SEO earns the unpaid places in Google results and on the map, and it builds over months.

If you can only start with one, start with Google Ads for quick enquiries, and add dental SEO for the longer term. If the website is the bottleneck, fix that first, because every ad and listing sends people to it.

How long does dental SEO take to work in Brisbane?

It depends on your suburb, your competition and where your website starts. We cannot promise a date.

One example: Bupa Dental Maryborough, regional Queensland, reached top search rankings in Maryborough for most of its services within 6 months, after a new website and a local SEO plan. That is one practice in one town. A Brisbane suburb is a different market and will give a different result.

Read the case study for the website and local SEO work behind those rankings.

What does dental website design include, and what does it cost?

A new website starts from $3,000 + GST, for up to 25 pages, live in 2 to 3 weeks. It is one-off, and after launch it is maintained and tested inside your monthly plan. Small edits are made within the hour.

What goes in it matters more than the page count. On the Maryborough site we used a modern look, photos of the practice, easy navigation, clear booking prompts and detailed answers to common dental questions, so a visitor feels at ease and sees the practice as the expert.

See dental website design and the web design portfolio, which includes Redlands Dental and Stones Corner Dental.

Can a Perth agency do dental SEO and Google Business Profile for a Brisbane practice?

Yes. Dental SEO makes your suburb and services clear to Google, and Google Business Profile management keeps your services, hours and photos complete and current for map results and nearby searches. None of that needs us in the same city.

Our Queensland work covers Stones Corner, Capalaba and Victoria Point, and Maryborough. Redlands Dental had Google Business Profile optimisation as part of its work, and you can read how each service works on the dental SEO and Google Business Profile pages.

To start, book a free strategy session.

Is it worth hiring a dental marketing agency?

It is worth it if your practice has room for more patients and you would rather have the marketing run for you. We agree the budget with you, and our team and agents do the rest.

It is not worth it if the practice cannot take more patients, or if you only want the cheapest click. You also take little risk with us: plans run month to month, and on Growth and Group, if the agreed cost-per-enquiry target is missed at day 90, we work for free until we hit it. Ad spend is not included. See pricing for the conditions.

Can my practice show up when people ask ChatGPT or Google’s AI Overviews for a dentist?

We work on it. AI search visibility is about being the practice that comes up when someone asks ChatGPT or Google’s AI Overviews for a dentist. AI Overviews visibility is part of the Growth plan.

Nobody can promise a place in an AI answer, and we do not. What we can do is make your website, your suburb and your services clear to the systems that read them, and check how the practice appears when people ask. It builds on the same foundations as dental SEO: a clear website, a complete Google Business Profile and pages that answer the questions patients actually ask.

Your practice, your numbers. Start with a free strategy session.

Book a free strategy session, or email us.

A person replies within 1 business day.