Over a decade with dental clinics. Agents on your campaigns 24/7.
Shoutout Digital has worked with dental clinics for over a decade, and we know the dental industry inside out: which searches are patients, what Ahpra lets an ad say, and why the number that counts is what each new patient costs you. We built that know-how into our agents. We agree your monthly budget with you; from then on, our team and our agents run the budget, bids and campaigns 24/7.
- Business
- Shoutout Digital
- Based in
- Perth, WA
- Works with
- Healthcare practices across Australia: dental practices, aesthetic clinics and allied health
- Dental experience
- Over a decade working with dental clinics
- How it works
- Our team and our agents run your campaigns 24/7
- Your budget
- Agreed with you. Our agents never spend past it, and every change is logged for you to see.
- New-patient revenue for our practices
- $20.4min the last 12 months$78m+since 2022
- Contact
- hello@shoutoutdigital.com.au · a reply within 1 business day
New-patient revenue is a Shoutout Digital estimate: new patients reported by our practices, valued at a typical $1,000 a year each. Marketing results only, never a clinical outcome.
What knowing dentistry looks like on your account.
Over a decade with dental clinics shows in the everyday decisions. Here are three, and then what they add up to at the practices in our case studies.
Patients, not job hunters
“Emergency dentist open now” is a patient. “Dental assistant jobs” is someone looking for work. Our agents read the search terms 24/7 and block the searches that are not a service you offer.
Ahpra rules on every ad
Every ad follows Ahpra’s advertising guidelines: no patient testimonials about clinical care and no guaranteed results. We also run no before-and-after clinical photos. That is our own rule. Anything clinical waits for a person on our team.
The Ahpra advertising rules for dental marketingOne number that counts
Every account is judged on what each new patient costs you, not on clicks. Our results are built on the new patients our practices report each month.
- Hills Family Dental CentreKalamunda, WA+266%Dec 2022 → Jul 2026
- South Perth Dental SurgerySouth Perth, WA+338%Oct 2023 → Jan 2025
- Dentalcare of ForrestfieldForrestfield, WA+164%May 2022 → Jul 2023
- West Perth Dental CentreWest Perth, WA+153%Jan 2022 → Dec 2022
- Austral SmilesAustral, NSW+150%Jun 2025 → Dec 2025
- Prospect Road Dental SurgeryArmadale, WA+129%Sep 2023 → Jul 2026
- Illawarra DentistsBarrack Heights, Woonona and Dapto, NSW+114%Oct 2023 → Oct 2025
- Prestige SmilesTreeby and Harrisdale, WA+67%Jun 2025 → Dec 2025
Growth is worked out from each practice’s own monthly counts. Each figure compares the highest month on record with the lowest month before it, rounded to the nearest per cent. A count includes every new patient, however they found the practice; it is not attributed to any single channel. Read the case studies
How our people and our agents split the work.
Our agents run Google Ads, SEO and AI search, and Meta and social, 24/7. Our people plan the strategy, decide anything structural and approve anything clinical. Pick a job to see one change, step by step.
One job, shown step by step. Not a client’s account.
- Read the search terms and block searches that are not a service you offer
- Reprice bids as the auction moves
- Move budget between campaigns, toward whatever works
- Never spend past the budget we agreed with you
- Agree the monthly budget with you
- Plan the strategy and decide anything structural
- Approve anything clinical before it goes live
Every change is logged for you to see, with its reason.
- Match a page title to a search people already use
- Fix small page details, such as titles, hours and structured data; they go live straight away and are logged
- Keep the same page and URL: no copied suburb pages, no ranking promised
- Plan the strategy and decide anything structural
- Approve clinical wording before it goes live
Every change is logged for you to see, with its reason.
- Check each ad before it publishes
- Hold any suggested line that asks about a health condition
- Turn off suggestions that would change the ad without a check
- Check what the agents hold, such as an image crop
- Approve anything clinical before it goes live
Every change is logged for you to see, with its reason.
The team that knows the dental industry inside out.
Each person, their role, and what they answer to you for.
Answers to you for the result. Every account is judged on one number: what each new patient costs you.
Sets the rules the agents work inside, and decides which changes always wait for your yes.
Builds the agents that watch your account overnight. If something breaks at 2am, it’s fixed before your first patient walks in.
Reads every ad before it runs, so every claim, offer and price is one you’re happy to put your name to.
Your first contact when something needs deciding. You get a person and an answer, not a ticket number.
Decides how hard the agents can push your budget, and changes it the same day you ask.
Builds your website, then keeps testing it, so the page bringing in patients this month beats last month’s.
Not the right fit if you
- Can’t take more new patients right now
- Want a one-off or set-and-forget campaign
See the work
Our case studies show marketing results, practice by practice, with the months named.
Read the case studiesAustralia-wide, based in Perth
We are based in Perth, WA, and work with practices across Australia.
Dental marketing in PerthPut over a decade of dental know-how on your campaigns.
Book a free strategy session, or email us.
A person replies within 1 business day.
- hello@shoutoutdigital.com.au
- A reply within 1 business day