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What can a dental chatbot on my website actually do?

Our chat agent answers website visitors from facts your practice has approved, asks what they need and the best number to call, and hands that enquiry to your front desk. It does not book appointments and it does not give clinical advice. It works in the chat window on your website only: it does not answer the phone, and it sends nothing back to the person later.

Included from Growth, $3,490 a month + GST, together with automation

How the chat handles a visitor

A visitor opens the chat on your website, during opening hours or at night. It answers from facts your practice has approved, asks what your front desk would ask, and hands the enquiry to your team. It does not book appointments and it does not give clinical advice.

  • Answers from facts you approve

    Before launch, your practice signs off a short sheet of facts: hours, address, parking, how to reach you, the services you list and your existing booking link. A fee is said only if you have approved it, with its terms. Anything not on the sheet goes to your front desk.

  • Asks what your front desk would ask

    Name, phone, email and what they need, in their own words, plus new or existing patient if you want it. Never a Medicare number, health fund number or date of birth, and the chat asks visitors not to share them. If a visitor asks what treatment they need, the chat says only a dentist can tell them and flags the question for your team.

  • Hands over to your front desk

    Each enquiry passes through our CRM, GoHighLevel, and reaches your front desk as an email and an SMS, with the details already collected. Enquiries that arrive at night wait there, and your team calls back when you open. Nothing more is sent to the visitor.

What our agents will not do
Website chat · 24/7
yourpracticedental.com.au
Your Practice DentalYou’re chatting with an AI chat agent, not a person.Demonstration
A short privacy notice shows here before the chat starts.

Hi! I can answer questions about the practice and pass your enquiry to our front desk. Please don’t share Medicare or health fund numbers here.

Are you open on Saturdays?

Yes, Saturdays 8 am to 1 pm. Weekdays we’re open 8 am to 6 pm.

I’ve had a toothache for three days. Do I need a root canal?

I can’t tell you what treatment you need. Only a dentist can, after seeing you. I’ll pass this to the front desk so the team can call you. What’s your name, phone number and email?

Clinical question, routed to the practice

Sam, 0400 000 000, sam@example.com

Thanks, Sam. Your enquiry is with the front desk. The team will call you when the practice opens.

Handed to the front desk · 9:42 pm
Type a message

Scripted demonstration. Sam is not a real patient.

What lands on your front desk

The chat’s job ends with a handover. Your team gets the enquiry with the details already collected, so nobody starts from zero and nobody asks twice.

  • 1Name, phone and email

    Asked in the chat, the way your front desk would ask.

  • 2What they need, in their words

    The visitor’s own description. The chat does not turn it into a diagnosis.

  • 3Flagged when the chat said no

    A question it refused, such as a clinical one, is marked for your team to pick up on the call.

  • 4When it came in

    So the team can see which enquiries arrived overnight and call those first.

The chat runs in a widget on your website. Each enquiry passes through our CRM, GoHighLevel, and reaches your front desk as an email and an SMS. Enquiries that arrive at night wait there, and your team calls back.

New enquiry from your website chat
1Name

Sam

1Phone

0400 000 000

1Email

sam@example.com

2Needs

“I’ve had a toothache for three days.” Would like to see a dentist.

3Flag

Clinical question not answered. Asked whether a root canal is needed.

4Came in

9:42 pm, while the practice was closed

Sent to your front desk by email and SMS. Nothing goes back to Sam.

It only says what you have approved

Before the chat goes live, your practice approves a short sheet of facts. The chat answers from that sheet and nothing else. Anything that is not on it goes to your front desk.

  • Practice facts. Hours, address, parking, how to reach you, the services you list and your existing booking link, if you have one.
  • Your front-desk questions. Name, phone, email and what they need, plus new or existing patient if you want it. Never a Medicare number, health fund number or date of birth, and the chat asks visitors not to share them.
  • Fees only with their conditions. A price is said only if you have approved it, with its terms. Otherwise the chat says the front desk will confirm.
  • It says what it is. A short notice shows before the chat starts, and the window tells every visitor they are chatting with an AI chat agent, not a person.
Approved facts · Your Practice Dental
Hours

Mon to Fri 8 am to 6 pm · Sat 8 am to 1 pm

Approved
Address and parking

12 Example Street · free parking behind the building

Approved
Services you list

Check-ups and cleans, children’s dentistry, implants, whitening

Approved
Booking link

yourpracticedental.com.au/book · your own booking system

Approved
Questions to ask

Name · phone · email · what they need · new or existing (optional)

Approved
Fee for a check-up and clean

Not approved yet. The chat says the front desk will confirm.

Not on the sheet

What our agents will not do

The chat is for practice facts and a handover. If a chat ever starts suggesting treatment, that is a job it was never given, and we stop it.

  • Book, move or cancel an appointment
  • Check your diary
  • Answer the phone
  • Give clinical advice
  • Message the person later
  • Quote a fee you haven’t approved
  • See your practice system, My Health Record or Medicare numbers
How our agents handle patient data
A dental practice front desk team member on the phone, smiling and writing a note at a timber reception desk

The chat answers 24/7. Your team calls back when you open.

Visitors ask questions while your front desk is with a patient, and after you close. The chat answers them then. The enquiry waits for your team with the details attached.

  • Sam asks about Saturday hours and a toothache. The chat answers the hours and hands over the rest.

  • The enquiry waits at your front desk as an email and an SMS. Nothing more is sent to Sam.

  • Your front desk opens with the enquiry ready and calls Sam. A person, with the diary in front of them.

One day at a practice
Illustration of a 24-hour day: the chat agent answers all 24 hours; the front desk works 8 am to 6 pm. An enquiry at 9:42 pm waits for the front desk at 8 am. 12 am6 am12 pm6 pm 24/7chat agent
  • Chat agent answers, all 24 hours
  • Front desk open, 8 am to 6 pm
  • Sam’s enquiry, 9:42 pm
  • Front desk calls back, 8 am

Why the chat hands over instead of booking

A bot that books the wrong time leaves you with the no-show. A handover leaves the diary with your team.

That is why our chat needs no access to your practice system. Speed here means a complete enquiry on your front desk, not a confirmed appointment made by software. A chatbot answers in a window; an agent can also act in an account. This one answers in the window, then hands over. More on the difference: what our AI agents do.

A note and a cordless phone beside a keyboard on a tidy dental reception desk in morning sun

Chat and automation come together on Growth

The chat is not a separate fee. It is part of the Growth plan with our automations, and Group includes both. Foundation covers Google Ads and SEO, without chat or automation.

Website chat and automation in Shoutout Digital’s three plans
Plan

Foundation

Chat is here

Growth

One plan, not two retainers

Group

Price$1,990 a month + GST$3,490a month + GSTfrom $5,990 a month + GST
What it coversGoogle Ads and SEOEverything in Foundation, plus Meta ads, AI Overviews visibility and Google Business Profile managementEverything in Growth
Website chatNo website chatWebsite chat that hands enquiries to your front deskIncluded
AutomationsNo automationsAutomations that send to your front desk onlyIncluded
Custom agentsNot includedNot includedCustom agents for one practice’s workflow
MoreWhat Foundation includesWhat we automateCustom AI agents
Plans run month to month. The full comparison is on pricing. See pricing

Questions about the website chat

If your question is not here, ask it in your strategy session.

Will the chat book an appointment?

No. It takes the enquiry and hands it to your front desk, and your team books.

The chat has no access to your appointment book or your practice system, so it cannot hold a time, move one or cancel one. That is deliberate.

A bot that writes your diary can book the wrong time, and your practice is left with the no-show. A handover keeps the diary with the people who know it: who is working, which chair is free and which patient needs a longer appointment.

What the chat does instead: it answers from facts your practice has approved, asks what the visitor needs and the best number to call, then hands that to your front desk.

Can it check whether a time is free?

No. It cannot see your diary.

If a visitor asks for a time, the chat says the front desk will confirm, and collects what your team needs to call back:

  • What they need, in their own words.
  • Their name, phone number and email.
  • Whether they are a new or existing patient, if you want that.

Your front desk then calls with the real options. If your practice has an online booking link, the chat can share it, and the visitor books through your own system. The chat never suggests a time, never says a time is free and never invents availability.

Will it tell a visitor whether they need an extraction, an implant or a root canal?

No. The chat does not give clinical advice.

When a visitor asks a clinical question, the chat says only a dentist can answer it, after seeing them. Then it collects their name and number and flags the question for your team. You can see this in the demonstration at the top of this page.

There are two reasons:

  • Ahpra’s rules make the practice responsible for what its advertising says, and a chat on your website can be advertising.
  • Software that suggests a diagnosis or a treatment is doing the job of a clinical tool. This chat was never given that job, and if a chat ever starts doing it, that behaviour stops.
What if a visitor describes pain or an accident?

The chat does not assess symptoms or give emergency instructions.

It takes the visitor’s name and number, notes what they need in their own words, and flags the enquiry so your front desk sees it first.

Your practice phone number is one of your approved facts, so the chat can always give it, and a visitor can call you directly at any time your practice answers.

What happens next is your practice’s decision. Your team calls back with the diary in front of them and a clinician to ask. The chat’s job ends at the handover, and it never tells a visitor how serious something is or what to do about it.

Can it quote a fee?

Only a fee your practice has approved, with its conditions.

Fees go on the approved facts sheet like everything else:

On the facts sheet What the chat says
Fee approved, with its terms The fee and its terms
Fee not approved “The front desk will confirm the fee.”

This matters because a chat speaks for your business. The ACCC says a business is liable for a misleading claim made by its chatbot, just as it would be for a line on its website or a statement from staff.

So the chat never guesses a price, never rounds one and never leaves out the conditions.

Does it work after the practice closes?

Yes. The chat answers 24/7. Your team does not have to.

Visitors ask questions while your front desk is with a patient, and after you close. The chat answers from your approved facts then, and takes the enquiry. Here is one night at a practice, as on the dial above:

  1. 9:42 pm: a visitor asks about Saturday hours and a toothache. The chat answers the hours and hands over the rest.
  2. Overnight: the enquiry waits for your front desk. Nothing more is sent to the visitor.
  3. 8:00 am: your front desk opens with the enquiry ready and calls them back.
Will it replace our front desk?

No. It gets enquiries to your front desk with the details already collected.

Your team still makes every call and every booking. The chat takes the part of the conversation that repeats every day:

  • Opening hours, the address and parking.
  • Which services you list.
  • What the visitor needs and the best number to call.

Anything outside your approved facts goes to your team. So does anything clinical, anything about the diary and any fee you have not approved. Your front desk starts each call knowing who it is and what they asked, instead of starting from zero.

Does the visitor know it isn’t a person?

Yes. The chat window tells every visitor they are chatting with an AI chat agent, not a person.

The label sits at the top of the window for the whole conversation, not only in the first message. The Office of the Australian Information Commissioner (OAIC) says a public chatbot should be clearly identified as a chatbot, and it is the honest way to run one.

A short notice shows before the chat starts, and the chat asks them not to share Medicare or health fund numbers. When a visitor needs a person, the chat says so and hands the enquiry to your front desk.

The notice reads: “You’re chatting with an AI chat agent, not a person. We collect your name, phone number, email and the reason you’re getting in touch, so our front desk can reply. Please don’t share Medicare or health fund numbers, or details about your health. Our privacy policy explains how we handle your information.”

What does the chat ask a visitor?

The questions your front desk would ask, and nothing more.

Asked Never asked
What they need, in their own words Medicare number
Name, phone and email Health fund number
New or existing patient, if you want it Date of birth

You approve the questions before the chat goes live, along with the rest of your facts sheet. The chat also asks visitors not to share Medicare or health fund numbers.

Keep the list short. The fewer details the chat collects, the less there is to protect. That is also the OAIC’s advice for AI tools: collect the minimum personal information needed, not the whole record.

Does it answer the phone or send messages later?

No. It works in the chat window on your website only.

The chat:

  • Does not answer calls or take voicemail.
  • Does not send texts or emails to the visitor after the chat.
  • Does not run recall or appointment reminders.

Once the enquiry reaches your front desk, by email and SMS, the next step belongs to your team, usually a phone call. Every conversation after the chat is with a person who can see your diary.

Our automations follow the same line: they send to your front desk only, never to people who enquired or to patients.

Which plan includes the chat? Is it extra?

It is included in Growth, $3,490 a month + GST, together with our automations. It is never a separate fee.

Plan Website chat Automations
Foundation, $1,990 + GST: Google Ads and SEO No No
Growth, $3,490 + GST Yes Yes
Group, from $5,990 + GST Yes Yes, plus custom agents

All prices are a month. Growth also adds Meta ads, AI Overviews visibility and Google Business Profile management. Plans run month to month and are charged to a card, monthly in advance.

The full comparison is on pricing.

What if the chat says something wrong?

Tell your account lead. A person replies within 1 business day.

The chat answers only from your approved facts, so most fixes are a change to that sheet: new hours, a new service, or a fee you now want it to quote.

Responsibility works like this:

  • The chat speaks for your practice on your website, so its answers are held to the same advertising rules as the rest of your site.
  • Under the Australian Consumer Law, a business is responsible for what its chatbot says, as it is for its website and its staff.
  • That is why the chat sticks to the sheet and hands everything else to your team.
How soon can it go live?

In the first week. Your plan’s agents, including the chat, go live then.

  1. You sign the onboarding form before we get any access.
  2. You complete the onboarding checklist: access, practice facts, your existing booking link and who approves.
  3. You approve the facts sheet and the questions to ask. Approvals take up to 2 business days.
  4. We add the chat widget to your website, and it goes live with the rest of your plan’s agents.

Enquiries reach your front desk by email and SMS from day one. Later changes, such as new hours or a new service, go through your account lead.

Is the chat approved by Ahpra?

No. Ahpra does not approve agencies or chat tools, so we do not use badges like that.

Be careful with any chat sold with a regulator’s badge. Ahpra does not certify products, and other labels often name a law that does not apply in Australia, or depend on how the tool is used.

What we can tell you is how our chat works:

  • It answers from approved facts only.
  • It gives no testimonials, no clinical advice and no promised results.
  • It says it is a chat agent.
  • It hands everything else to your front desk.

How we handle patient data is on AI and patient data.

How is the chat different from your automations?

The chat talks to visitors on your website. Our automations work behind the scenes and send to your front desk only.

Website chat Automations
Where it works A chat widget on your website Google Ads, Meta, GA4 and our CRM, GoHighLevel
Who it talks to Website visitors Your front desk only
Books appointments No No

Many sellers bundle both into one “receptionist” that answers, books and follows up. We keep them separate, and neither books or messages patients. Both come together on Growth. See what we automate.

A chat that answers, then hands over. Included from Growth, $3,490 a month + GST.

Book a free 30-minute strategy session. We look at the questions your front desk answers every day and show you what the chat would say, and what it would hand over.

A person replies within 1 business day.

A person on a sofa at home in the evening typing on a laptop, seen from behind
A front desk team member in navy scrubs switching on the lights at a dental practice reception early in the morning
An empty dental practice reception at night with a laptop open on the counter and city lights outside